Season 242 Episode 8305
"S1 E54 - Expert: Add Consumer Rewards to Investment Crowdfunding Campaigns - Karl Dakin "
"Capital Coach Karl Dakin Suggests that Entrepreneurs Include Customer-Focused Rewards Into Investment Crowdfunding Campaigns http://s4g.biz/13feb24 AI Episode Summary 1. Devin introduces Karl Dakin, founder and CEO of Dakin Capital, who shares Devin's passion for investment crowdfunding. 2. Karl Dakin's company, Dakin Capital, is a consultancy firm that assists small businesses in obtaining the necessary capital for starting or growing their ventures. 3. Karl positions himself as a ""capital coach,"" aiding businesses in designing capital campaigns, preparing to receive capital, and, in some cases, managing the entire campaign on behalf of the company. 4. Karl believes that small businesses are vital in bringing innovation to the market, contributing to global impact by improving the quality of life through their products and services. 5. He works with a diverse range of companies across different industries, such as a dinosaur theme park, an international lottery gaming company, a CBD product company, and a crowdfunding platform focused on microfinancing in Colorado. 6. One of Karl's current projects involves working with Greens Gone Wild, a company producing vegan protein food bars, to help them navigate crowdfunding to reach a broader base of investors. 7. Karl emphasizes targeting campaigns not just at wealthy individuals but also at customers and future patrons, integrating immediate value for investors through product discounts and immediate gratification. 8. For the Greens Gone Wild crowdfunding campaign, with a $100 investment, investors receive $50 of product, $100 of future purchase discounts, and a $25 product donation to a local charity, creating a package with a retail value of $275. 9. Karl believes in the potential of equity crowdfunding to allow non-wealthy individuals to invest and build wealth while supporting small business growth and innovation. 10. Karl encourages reaching out to him through LinkedIn, where he recently started a daily newsletter called Instant Funding, his website Dakin Capital, and other platforms like SuperCrowd, expressing his dedication to helping small businesses raise capital. http://superpowers4good.com "
