What is The Ripple Effect? Every thought and every action have a reaction that is spelled out in the universe. On the Ripple Effect show, Melissa features everyday people that are changing the lives of other people. Just as a single drop of water sends out ripples out into a pond the actions of every individual are felt in the universe. What ripples are your sending? Alex is a 24 year old TEDx speaker, influencer and CEO from south Florida called by a deeper purpose to help shift the minds of the millennials and young entrepreneurs to embrace their deeper calling in life.