Season 242 Episode 10179
S1 E88 - Revolutionizing Senior Housing: Bennett Kim's Vision for ZNest
Bennett Kim Explains How ZNest Is Addressing The Challenges of Finding Senior Housing and Tackling Industry Labor Shortages http://s4g.biz/11jun24 tl;dr: 1. Introduction and Guest Background: The show opens with host Devin welcoming guest Bennett Kim, an entrepreneur from ZNest, a company aiming to revolutionize how people find senior housing. Bennett is motivated by both personal and professional experiences, including senior housing development and his parents' aging. 2. Career Catalysts and Pandemic Insights: Bennett explains that his extensive experience in the senior housing industry and his parents' ages prompted him to start ZNest, especially during the pandemic. He wanted to create something meaningful in the latter part of his career and saw the existing senior housing search processes as problematic. 3. ZNest's Mission and Technology: Bennett outlines ZNest's mission to democratize data for senior housing. Unlike existing referral companies, ZNest aims to provide a comprehensive directory akin to Zillow or Apartments.com for senior housing, allowing families easier access to their options without biased referrals from companies prioritizing their profit margins. 4. Employment Issues in Senior Housing: Another focus of ZNest is addressing labor shortages and high attrition rates in senior housing. Bennett's team developed tech solutions, including a texting-based engagement service to keep job seekers engaged during the lengthy pre-boarding process. These profiles serve dual purposes: aiding in both employment and housing searches. 5. Crowdfunding and Future Directions: ZNest is raising funds on Wefunder to further develop its platform. They aim to reduce the reliance on costly referral fees and provide a more transparent and efficient process for both housing seekers and employers in the senior housing industry. Bennett encourages the audience to invest in ZNest via their Wefunder campaign. http://superpowers4good.com
