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S2E34 - 19-Year-Old Dropout to 5,000 Best-Sellers: The Book Marketing Secrets S2E33
#BestSellerSecrets #SelfPublishing #BookMarketing
Most aspiring authors waste 3-4 years chasing traditional publishers and lose 80-90% of their royalties. Tyler Wagner cracked the code at 19—and has helped 5,000 people become best-selling authors in 15 years. In this game-changing Total Disruption episode, Michael Libercci interviews the founder of Authors Unite, who reveals why self-publishing is now the superior path for 90% of authors and how he reverse-engineered every major best-seller list. Key Takeaways: • Read Four-Hour Work Week at 19 → Dropped out 3 weeks later → Wrote book to become speaker • 99% of the public doesn't know the difference between Amazon best-seller and New York Times • Traditional publishing: 1-2 years to get "yes" + 1-2 years in pipeline = 3-4 years total delay • The royalty trap: Keep 10-20%, publishers take 80-90% + often own your content rights • Self-publishing hack: Buy your own ISBNs from Bowker → Create custom imprint → Nobody knows difference • David Goggins = rare self-published New York Times author (it's almost impossible without traditional) • Physical bookstore distribution = only real advantage of traditional publishing • Best time to write a book: NOW (not "when you're older and wiser") • Limiting belief killer: "Your book represents your knowledge at THAT point in time" AuthorsUnite.com #BestSellerSecrets #SelfPublishing #BookMarketing #TotalDisruption
