Black Media Outlets & Partnerships _ The Rest of the Story

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Black Media Outlets & Partnerships _ The Rest of the Story

In today’s media-driven economy, representation alone is not enough—ownership, access, and partnership determine power.

Despite African Americans representing over 13% of the U.S. population, Black-owned media outlets control less than 3% of television platforms and receive a disproportionately small share of advertising and corporate investment—yet continue to drive culture, trends, and consumer behavior across industries.

This timely Black History Month conversation explores “the rest of the story”—the realities behind visibility, the economics of media, and why strategic partnerships are critical to sustaining Black and Brown media platforms.

This discussion centers on:

Media ownership vs. representation

The economics behind Black media sustainability

Why partnerships matter—and how they should be structured

The role of Black-owned platforms in shaping narrative, culture, and commerce

This is not just a conversation about media.
It’s a conversation about equity, influence, and legacy.

Monday, February 2, 2026
6:00 PM ET
Streaming on e360TV.com

#BlackHistoryMonth2026 #BlacksInMedia #ChooseToChallenge #LaWannaBradford #e360TV #MediaOwnership #TellingOurStories

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