Season 239 Episode 8096
Plant Based Nutrition Made Easy - PHIL MASIELLO
Phil is the Founder of Uplift Florae, LLC, a wellness company focused on Plant Based Nutrition. Phil is also the founder of Crunchgrowth Revenue Acceleration company. A advertising and marketing company focused on helping brands thrive and grow profitable sales in the e-commerce ecosystem by optimizing Amazon and their own branded website. Philip Masiello is the author of Think-Engage-Thrive: Marketing Actions To Skyrocket Your Brand In The Digital Age. Prior to CrunchGrowth, Mr. Masiello was a Founder and CEO of 800razors.com, an Ecommerce company selling high quality American made razors and shaving products for men and women that compare in quality to the national brands at a fraction of the price. Some of the investors in 800razors.com were John Sculley, David Sculley and Michael Phelps. During this time, Mr. Masiello also advised on the marketing of Mr. Sculley’s personal website, book and learning series as well as the marketing of Wolfgang Pucks’s Online Cooking School. Prior to 800razors.com, Phil Masiello co-founded Raw Beauty, Inc. with Carol Alt, which developed and marketed Raw Essentials Skin Care through its website, on the shopping channels and retailers internationally. During this period, Mr. Masiello also assisted Forbes Riley, Nick Verreos and Marla Wynne in marketing their various fashion lines on HSN and Macy’s. Prior to Co-founding Raw Beauty, Inc., Mr. Masiello was a founder and President of Metro Marketing, an agency focused on developing the online, retail and TV Shopping sales channels for emerging natural and organic brands. Mr. Masiello also founded The Daily Market, a Washington, DC based grab and go meal chain that was sold to a major supermarket chain. Mr. Masiello’s first startup was at the age of 25 Mr. Masiello holds an MBA in Finance and Marketing from the University of Maryland. He has remained active in the schools entrepreneurial programs and is also an active advisor and mentor to several incubators in the Baltimore/Washington Marketplace.
